Nebraska named one of the most valuable college athletic programs in the country

Nebraska named one of the most valuable college athletic programs in the country
Dylan Widger-Imagn Images
Dylan Widger-Imagn Images

How much is a college sports program worth? CNBC ranked the 75 most valuable college athletic programs, and the Nebraska Cornhuskers made the top ten.

CNBC worked with Jason Belzer, the publisher of AthleticDirectorU, to complete the valuations of each athletic department. It should come as no surprise that the Big Ten and the SEC dominate the top of the list, with the two leagues holding nine of the top ten spots.

The SEC’s 16 members lead all conferences with a total worth of $13.3 billion, with an average of $832 million per school. The Big Ten is not far behind, with a total value of $13.2 billion and an average of $734 million per school.

The Huskers rank No. 8 overall and third in the Big Ten Conference. They have a valuation of $943 million with a total revenue of $205.

Find the top ten with total valuation and revenue by scrolling below.

10. University of Oklahoma Sooners

Sep 17, 2022; Lincoln, Nebraska, USA; Oklahoma Sooners flags are waved on the field after scoring against the Nebraska Cornhuskers during the first quarter at Memorial Stadium. Mandatory Credit: Dylan Widger-USA TODAY SportsSep 17, 2022; Lincoln, Nebraska, USA; Oklahoma Sooners flags are waved on the field after scoring against the Nebraska Cornhuskers during the first quarter at Memorial Stadium. Mandatory Credit: Dylan Widger-USA TODAY Sports
Sep 17, 2022; Lincoln, Nebraska, USA; Oklahoma Sooners flags are waved on the field after scoring against the Nebraska Cornhuskers during the first quarter at Memorial Stadium. Mandatory Credit: Dylan Widger-USA TODAY Sports

Valuation: $928 million

Revenue: $199 million

Conference: SEC

City: Norman, OK

Public/Private: Public

Get more Oklahoma news, analysis, and opinions on Sooners Wire

9. University of Tennessee Volunteers

Denny Medley-USA TODAY SportsDenny Medley-USA TODAY Sports

Denny Medley-USA TODAY Sports

Valuation: $928 million

Revenue: $202 million

Conference: SEC

City: Knoxville, TN

Public/Private: Public

Get more Tennessee news, analysis, and opinions on Vols Wire

8. University of Nebraska Cornhuskers

Dylan Widger-Imagn ImagesDylan Widger-Imagn Images

Dylan Widger-Imagn Images

Valuation: $943 million

Revenue: $205 million

Conference: Big Ten

City: Lincoln, NE

Public/Private: Public

Get more Nebraska news, analysis, and opinions on Cornhuskers Wire

Brett Davis-Imagn ImagesBrett Davis-Imagn Images

Brett Davis-Imagn Images

Valuation: $950 million

Revenue: $210 million

Conference: SEC

City: Athens, GA

Public/Private: Public

Get more Georgia news, analysis, and opinions on UGA Wire

Matt Cashore-USA TODAY SportsMatt Cashore-USA TODAY Sports

Matt Cashore-USA TODAY Sports

Valuation: $969 million

Revenue: $224 million

Conference: Independent (football)/ACC (all other sports)

City: South Bend, IN

Public/Private: Private

Get more Notre Dame news, analysis, and opinions on Fighting Irish Wire

5. University of Alabama Crimson Tide

William McLelland-Imagn ImagesWilliam McLelland-Imagn Images

William McLelland-Imagn Images

Valuation: $978 million

Revenue: $200 million

Conference: SEC

City: Tuscaloosa, AL

Public/Private: Public

Get more Alabama news, analysis, and opinions on Roll Tide Wire

4. University of Michigan Wolverines

Nov 18, 2017; Madison, WI, USA; An Michigan Wolverines helmet during the game against the Wisconsin Badgers at Camp Randall Stadium. Mandatory Credit: Jeff Hanisch-USA TODAY SportsNov 18, 2017; Madison, WI, USA; An Michigan Wolverines helmet during the game against the Wisconsin Badgers at Camp Randall Stadium. Mandatory Credit: Jeff Hanisch-USA TODAY Sports

Nov 18, 2017; Madison, WI, USA; An Michigan Wolverines helmet during the game against the Wisconsin Badgers at Camp Randall Stadium. Mandatory Credit: Jeff Hanisch-USA TODAY Sports

Valuation: $1.06 billion

Revenue: $230 million

Conference: Big Ten

City: Ann Arbor, MI

Public/Private: Public

Get more Michigan news, analysis, and opinions on Wolverines Wire

3. Texas A&M University Aggies

Kevin Jairaj-Imagn ImagesKevin Jairaj-Imagn Images

Kevin Jairaj-Imagn Images

Valuation: $1.26 billion

Revenue: $279 million

Conference: SEC

City: College Station, TX

Public/Private: Public

Get more Texas A&M news, analysis, and opinions on Aggies Wire

2. University of Texas at Austin Longhorns

Syndication: Austin American-StatesmanSyndication: Austin American-Statesman

Syndication: Austin American-Statesman

Valuation: $1.28 million

Revenue: $271 million

Conference: SEC

City: Austin, TX

Public/Private: Public

Get more Texas news, analysis, and opinions on Longhorns Wire

1. Ohio State Univeristy Buckeyes

Syndication: The Columbus DispatchSyndication: The Columbus Dispatch

Syndication: The Columbus Dispatch

Valuation: $1.32 billion

Revenue: $280 million

Conference: Big Ten

City: Columbus, OH

Public/Private: Public

Get more Ohio State news, analysis, and opinions on Buckeyes Wire

This article originally appeared on Cornhuskers Wire: Nebraska named one of the most valuable college athletic programs in the country


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